Bendigo Bank Tambellup and Cranbrook - A Community Enterprise Case Study

TitleBendigo Bank Tambellup and Cranbrook - A Community Enterprise Case Study
Publication TypeTeaching Case
Year of Publication2003
Tertiary AuthorsJappu, A
PublisherCentre for Entrepreneurial Management and Innovation (CEMI)
Place PublishedPerth
KeywordsCommunity Enterprise, Innovation
Abstract

The Bendigo Community Bank case outlined the situation facing the rural communities of Tambellup and Cranbrook who found themselves losing their existing banking services following the closure of their local bank branches. Unwilling to see yet another key piece of economic infrastructure leave the community, local government councillors and farmers Vicki Brown and Jan Pope led a successful campaign to find a replacement bank. Facing many challenges the two communities successfully set up the first WA branch of the Bendigo Bank in 1999. At time of writing in 2003 the bank had secure over $34 million in business and had generated profits of $2 million.