Workshop 5: Making the business case


Students will devote the next four weeks to looking at the best commercialisation pathway strategy for the innovation with reference to resources, IP protection and technical, financial and market risks. They will bring this analysis back to the class and make presentations as well as delivering their final report to the project owners. In addition, each student is tasked to identify at least one “out of the box” idea for the innovation. They will present this on the final day.


Class notes.

Useful videos