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Journal Articles

Mazzarol, T. (2014) "Financial Management in SMEs - Research review: a review of the latest research in the field of small business and entrepreneurship", Small Enterprise Research: The Journal of SEAANZ, 21(1): 2-13.

Mazzarol, T., Clark, D., Reboud, S., Gough, N.S. and Olsen, P. (2014) “Perceptions of innovation climate and the role of outsiders: A multi-country study of SMEs”, International Journal of Innovation Management, 18(1): 1-24.

Hang Do, T., Mazzarol, T., Volery, T. and Reboud, S. (2014) “Predicting anticipated rent from innovation commercialisation in SMEs”, European Journal of Innovation Management, 17(2): 183-208.

Sweeney, J.C., Soutar, G.N. and Mazzarol, T., (2014) “Factors Enhancing Word-of-Mouth Influence: Positive and Negative Service-Related Messages”, European Journal of Marketing, 48(1/2): 336-359.

Reboud, S., Mazzarol, T., and Soutar, G.N., (2014) “Low-Tech vs High-Tech Entrepreneurship: A Study in France and Australia”, Journal of Innovation Economics & Management, 14(2): 121-141.

Sweeney, J., Kresling, J., Webb, D., Soutar G.N., and Mazzarol, T. (2013) “Energy saving behaviours: Development of a practice-based model”, Energy Policy, (61): 371-381.

Mamouni Limnios, E., Mazzarol, T., Ghadouani, A., and Schilizzi, S. (2012) “The Resilience Architecture Framework: Four Organizational Archetypes”, European Management Journal, 32(1): 104-116.

Mazzarol, T., Mamouni Limnios, E., and Reboud, S. (2013) “Co-operatives as a strategic network of small firms: Case studies from Australian and French co-operatives”, Journal of Co-operative Organization and Management, 1(2): 27-40.

Webb, D., Soutar, G.N., Mazzarol, T., and Saldaris, P. (2013) “Self-determination theory and consumer behavioural change: Evidence from a household energy-saving behaviour study”, Journal of Environmental Psychology, 35(September): 59-66.

Mazzarol, T. and Soutar, G.N. (2012) “Revisiting the Global Market for Higher Education”, Asia Pacific Journal of Marketing and Logistics, 24(5): 717-737.

Sweeney, J.C., Soutar, G.N. and Mazzarol, T., (2012) “Word of Mouth: Measuring the Power of Individual Messages”, European Journal of Marketing, 46(1/2): 237-257.

Sneddon, J., Soutar, G., and Mazzarol, T. (2011) “Modelling the Faddish, Fashionable and Efficient Diffusion of Agricultural Technologies”, Technological Forecasting & Social Change, 78(3): 468-480.

Mazzarol, T., Reboud, S., and Volery, T. (2010) “The Influence of Size, Age and Growth on Innovation Management in Small Firms”, International Journal of Technology Management, 52(1/2): 98-117.

Mamouni-Liminios, E.A., Ghadouani, A., Schilizzi, S.G.M. and Mazzarol, T. (2009) “Giving the consumer the choice: A methodology for Product Ecological Footprint Calculation”, Ecological Economics, 68(10): 2525-2534.

Sneddon, J., Soutar, G., and Mazzarol, T. (2009) “A Socio-cognitive Perspective of Industry Innovation Initiatives”, Prometheus, 27(3): 251-265.

Mazzarol, T., Reboud, S. and Soutar, G.N. (2009) “Strategic Planning in Growth Oriented Small Firms”, International Journal of Entrepreneurial Behaviour & Research, 15(4): 320-345.

Brown, R.M., and Mazzarol, T. (2009) “The Importance of Institutional Image to Student Satisfaction and Loyalty within Higher Education”, Higher Education, 58(1): 81-95.

Sneddon, J.N., Soutar, G.N., and Mazzarol, T. (2009) “On-Farm Innovation in the Australian Wool Industry: A Sensemaking Perspective”, Experimental Agriculture, 45(3): 1-18.

Mazzarol, T. and Reboud, S. (2008) “The Role of Complementary Actors in the Development of Innovation in Small Firms”, International Journal of Innovation Management, 12(2): 223-253.

Sweeney, J.C., Soutar, G.N. and Mazzarol, T., (2008) “Factors Influencing Word of Mouth Effectiveness: Receiver Perspectives”, European Journal of Marketing, 42(3/4): 344-364.

Mazzarol, T., and Soutar, G.N. (2008) “Australian Educational Institution’s International Markets: A Correspondence Analysis”, International Journal of Educational Management, 22(3): 229-238.

Mazzarol, T., and Soutar, G.N. (2008) “Strategy Matters: Strategic Positioning and Performance in the Education Services Sector”, International Journal of Nonprofit and Voluntary Sector Marketing, 13(5): 141-151.

Mazzarol, T., Sweeney, J.C., and Soutar, G.N., (2007) “Conceptualizing Word-of-Mouth Activity, Triggers and Conditions: An Exploratory Study”, European Journal of Marketing, 41(11/12): 1475-1494.

Choo, S, Mazzarol, T., and Soutar, G.N., (2007) “The Selection of International Retail Franchisees in East Asia”, Asia Pacific Journal of Marketing & Logistics, 19(4):380-397.

Reboud, S. and Mazzarol, T. (2006) “Évaluation du risque lié à une innovation pour les PME: proposition d’un outil”, Revue Internationale P.M.E. 19(2):133-161.

Mazzarol, T. and Reboud, S. (2006) “The Strategic Decision Making of Entrepreneurs within Small High Innovator Firms”, International Entrepreneurship and Management Journal, 2(2):261-280.

Mazzarol, T., Patmore, R., and van Heemst, N. (2005) “Identifying Emerging Industries through Meso-Micro Level Analysis”, Journal of New Business Ideas and Trends, 3(2):49-56.

Mazzarol, T. (2005) “A Proposed Framework for the Strategic Management of Small Entrepreneurial Firms”, Small Enterprise Research: The Journal of SEAANZ, 13(1):37-53.

Mazzarol, T., Soutar, G.N., and Adam, D. (2005) “A Diagnostic Tool for HRM Benchmarking within a Health Care System”, Advances in Health Care Management, 5(1):281-304. ISBN 0-7623-1105-3.

Mazzarol, T. and Reboud, S. (2005) “Customers as predictors of rent returns to innovation in small firms – an exploratory study”, International. Journal of Entrepreneurship and Innovation Management, 5(5/6): 483-494.

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